{"id":413,"date":"2014-11-25T20:35:38","date_gmt":"2014-11-25T19:35:38","guid":{"rendered":"http:\/\/udruga-lima.hr\/?p=413"},"modified":"2014-11-25T20:40:05","modified_gmt":"2014-11-25T19:40:05","slug":"ngo-lima-at-sporto-conference","status":"publish","type":"post","link":"https:\/\/udruga-lima.hr\/en\/ngo-lima-at-sporto-conference\/","title":{"rendered":"NGO Lima at SPORTO conference"},"content":{"rendered":"<p><strong>NGO Lima <\/strong>participated at<strong> SPORTO conference<\/strong> in Portoroz (Slovenia). SPORTO represents the biggest conference for sports marketing and sponsorship in region. <strong>S.V. \u00e2\u20ac\u201c RSA Slovenija<\/strong> organized conference at highest level. This year (11th in a row) conference hosted most important experts at sports marketing scene(Patrick Nally, Richard Ayers, Thomas van Schaik).<\/p>\n<p>In those two days we can single out several lecturers:<\/p>\n<p><strong>1. Patrick Nally<\/strong> (<strong>West Nally Group<\/strong>) who is considered as <strong>father of sports marketing<\/strong>. Very interesting lecture about sport as means of communication came with numerous case studies.<\/p>\n<p><a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Patrick-Nally.jpg\"><img decoding=\"async\" class=\"alignnone  wp-image-404\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Patrick-Nally-300x168.jpg\" alt=\"Patrick Nally\" width=\"270\" height=\"156\" \/><\/a> <a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Patrick-Nally-1.jpg\"><img decoding=\"async\" class=\"alignnone  wp-image-403\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Patrick-Nally-1-300x168.jpg\" alt=\"Patrick Nally 1\" width=\"270\" height=\"156\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>2. Richard Ayers<\/strong> had the most interesting lecture during the conference. He spoke about his beginnings and rules that he follows in his work. Founder of <strong>SevenLeague<\/strong> delighted participants with his funny and positive appearance. The most significant message was <strong>CONTENT = MARKETING<\/strong>.<\/p>\n<p><a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Ayers-Schaik.jpg\"><img decoding=\"async\" class=\"alignnone  wp-image-400\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Ayers-Schaik-300x168.jpg\" alt=\"Ayers &amp; Schaik\" width=\"270\" height=\"156\" \/><\/a> <a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Richard-Ayers.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-405\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Richard-Ayers-168x300.jpg\" alt=\"Richard Ayers\" width=\"156\" height=\"270\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>3. Thomas van Schaik<\/strong> is Global Brand Director of Adidas company. Showed numerous examples and presented <strong>Adidas<\/strong> social network works. He highlighted their great work at recently World Cup in Brasil with &#8216;<strong>All In<\/strong>&#8216; campaign.<\/p>\n<p><a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Thomas-van-Schaik-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-408\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Thomas-van-Schaik-1-300x168.jpg\" alt=\"Thomas van Schaik 1\" width=\"270\" height=\"156\" \/><\/a> <a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Thomas-van-Schaik.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-409\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Thomas-van-Schaik-300x168.jpg\" alt=\"Thomas van Schaik\" width=\"270\" height=\"156\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>There were several others lecturers who were very interesting as <strong>Nikola Cavic (Nordeus)<\/strong> who presented gaming industry through their very popular mobile device game <strong>Top11<\/strong>. <strong>Darko Ivancevic<\/strong> (<strong>Zagrebacka pivovara<\/strong>) presented <strong>Leave a mark<\/strong> campaign, and <strong>Pauline Bohnjec<\/strong> presented hospitality concept through Olympic Games in London example.<\/p>\n<p><a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Nikola-Cavic-Top11.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-402\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Nikola-Cavic-Top11-300x168.jpg\" alt=\"Nikola Cavic - Top11\" width=\"270\" height=\"156\" \/><\/a> <a href=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Darko-Ivancevic-Ozujsko.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-401\" src=\"http:\/\/udruga-lima.hr\/wp-content\/uploads\/Darko-Ivancevic-Ozujsko-300x168.jpg\" alt=\"Darko Ivancevic - Ozujsko\" width=\"270\" height=\"156\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>There were awards for best brands in region.<\/p>\n<p>At this event we met really great people and experts in field of marketing. We also presented our projects (Bikademy and marketing campaigns). This great experience will help us in our work.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NGO Lima participated at SPORTO conference in Portoroz (Slovenia). SPORTO represents the biggest conference for sports marketing and sponsorship in region. S.V. \u00e2\u20ac\u201c RSA Slovenija organized conference at highest level. This year (11th in a row) conference hosted most important experts at sports marketing scene(Patrick Nally, Richard Ayers, Thomas van Schaik). In those two days [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":406,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[35],"tags":[153,174,173,39,92,166,38,149,160,148,156,162,157,151,175,93],"class_list":["post-413","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-news","tag-adidas-en","tag-bicikademija-en","tag-conference","tag-lima","tag-lima-hr-en","tag-marketing","tag-ngo-lima","tag-patrick-nally-en","tag-portoroz","tag-richard-ayers-en","tag-sporto-en","tag-sports-marketing","tag-sportski-marketing-en","tag-thomas-van-schaik-en","tag-udruga-en","tag-udruga-lima-en","post_format-post-format-image"],"_links":{"self":[{"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/posts\/413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/comments?post=413"}],"version-history":[{"count":0,"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/posts\/413\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/media\/406"}],"wp:attachment":[{"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/media?parent=413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/categories?post=413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/udruga-lima.hr\/en\/wp-json\/wp\/v2\/tags?post=413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}